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Pathways to Export: The China Market

April 28, 2022 @ 2:00 pm - 3:00 pm AEST

Agriculture Victoria, through its Pathways to Export program, is pleased to invite you to attend our upcoming three-part immersive educational series to learn about global market opportunities for food and fibre products, focussing on the China market.

The Pathways to Export program is a four-year, $5 million commitment to support emerging and small-medium agri-food exporters enter and diversify into new markets. It provides Victorian businesses with tailored in-market support through a network of Specialists on-the-ground in key global regions, capability development across a range of business support services and the collation and dissemination of market intelligence within a harmonised Export Hub.

A virtual event hosted by Agriculture Victoria, this series will focus on the Victorian Government’s Food and Fibre Trade Pavilion in Shanghai, China (Vic House) which is providing Victorian businesses with an innovative and unique opportunity to trial, validate products and connect with qualified Chinese buyers.

Hear from the Victorian Government’s Deputy Trade Commissioner to China and key in-market experts who will help you gain a deeper understanding of international market dynamics and what support is available to assist your international trade journey.

Topic: In-market opportunities and insights

Delivered by a panel of subject matter experts, content provided will enable you to gain an in-depth understanding of China’s market dynamics and how best to position and enter your product for sustainable exporting success.

Date: Thursday 28th of April 2022
Time: 2:00pm – 3:00pm AEST
Location: Virtual (Microsoft Teams)

We will be joined by:
• Nick Henderson, Deputy Trade Commissioner to China, Victoria Government
• In-market subject matter advisory panel

Registrations are essential to access the session.